Our dyes are exactly the same bacteria produces naturally. But we enhance these processes (making it more powerfull, less energy consuming…) with the tools of synthetic biology. It’s a collaboration between what nature provides and what humans can do to make it even better. We can also modify those natural dyes using green chemistry method in order to access more colours and better properties that the industry is asking for. Hopefully, those modifications happen at the very end of the dye production and do virtually not change the environmental benefit of our products!